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DATA
Keep your product feed updated to increase visibility, relevance, CTR and revenue.
Having titles and descriptions that match your products at the same time as it matches the customers searchterms is an important part of being visible on Google when the relevant searches are made.
This in combination with optimizing images and making sure that your products are approved and active is an important part of our ongoing work
This is something we are a little extra passionate about.
Using third party tools like Channable, Confect and our own built CSS - to be able to spend every penny on the actual bidding - we put a lot of time (and love) into optimizing feeds at the beginning of any e-commerce collaboration.
And we continue to do so as a part of our ongoing optimization.
Mats Brass
CTO, Svenskabrasserier
With cost effective and proven
marketing strategies
Digital Strategy
Paid Search
Paid Social
Programmatic
SEO
Creative Strategy
Ad creation
Tracking
Product feed optimization
Reporting and visualizing
A dedicated team of specialists both within the digital and creatives space
Yes, we always set up tracking to be able to measure and follow relevant KPIs.
Of course we will.
We use Google Tag Manager to set up tracking and we use Google Analytics, Funnel and Google's Looker studio to measure, analyze and visualize data.